2002, the ANTA and Chinese University Basketball Association CUBA signed an agreement to form a strategic partnership

2002, the ANTA and Chinese University Basketball Association CUBA signed an agreement to form a strategic partnership, will sponsor three consecutive years, a full set herve leger of sports equipment CUBA; then, respectively, in 2003 sponsored by the Chinese Basketball League CBA 3 seeded Zhejiang Wanma, Shaanxi East Sheng, Liaoning Panpan full exercise equipment; the same year sponsored the 2004 National Male m2006, a full set of sports equipment Women's Volleyball League, as well as young Chinese herve leger dress men, Chinese women's volleyball team and the young men and women volleyball team's match equipment.
Sports Marketing is the most exciting areas of modern marketing, the most popular and most challenging areas. becoming famous as a sports marketing, brand image the most effective means of being adopted by many companies, especially sports brand more is the early sights on sporting events this opportunity. professional volleyball tournament in order to meet the needs of Anta company invited herve leger bandage dress internationally renowned designer, responsible for the design of the professional game service, while in the footwear design, Anta strong research and development company comfortable and lightweight sports shoes, after the million tests, improved Anta grasp the core technology of professional needs.